We plant a tree for every item sold! #onetreeplanted
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PILLWAA was born in December 2017 in London by founder and designer Chloe.


The brand came to life shortly after my year long travel in South East Asia: an eye-opening adventure that confirmed my desire to create a travel-inspired fashion brand to hopefully open people’s minds and raise awareness.” – Chloe Pillois.


PILLWAA is about embracing unique and making people feel valued for who they are.

All items are UNIQUE and HANDMADE in London using fabrics brought back from various TRAVELS. Every item tells a story through either the design or the fabric we use. Their aim is to create a very personal experience on your journey with PILLWAA: from the moment you visit the website to the moment you receive your products.


Their future is even brighter! PILLWAA is a sustainable brand: fabrics are hand-picked, production is made by hand, all scraps are re-used to create smaller designs (mainly on hats and t-shirts), vintage clothes are up-cycled and their garms are soon to be organic! Let’s protect our planet together and make the World a better place for all!

Follow the brand on IG: @pillwaa_ltd

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